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Sunday, November 10, 2013

Excellent Ideas For On-Page Seo

by Mark Spratley



On page search engine otimization is about making your page as search engine friendly as possible. They can see if individuals are spending time checking out the pages and clicking through to other pages on the website or if they are simply leaving the minute they see what the page is about.

Prior to writing out the content for that page, go into the Google keywords device and see what individuals are looking for. After you have chosen about 15 associated keywords, forget about any other keyword strategy as any kind of keyword stuffing will be punished by Google.

Put images on each page and put keywords in the image file names. A lot of people do image searches and it is rather simple for your website to be discovered through an image.

Next have a look at your headings. Use H1 and H2 headings with keywords, do not simply make the text larger for the heading, but use the actual heading setups as Google will give even more importance to headings than to text. Make certain there is a keyword in your heading however also make the heading fully detailed. Internet individuals do not read pages from top to the end; they scan the headings and try to find what they are looking for. Your headings should be appealing enough to make your individual want to read the underlying text.

Your material must be appropriately formatted into short 4 to 5 line paragraphs, and it should be easy to understand and read. If you show your expertise and are really valuable, individuals will recognize you as an authority and will want to purchase your item or service even though you have actually not done a sales pitch.

You don't have to be Stephen Spielberg to make a good power point presentation and transform it onto video! People much prefer to watch a video than they do reading, and likewise hearing your voice and possibly seeing an image of you will help them establish trust. If people invest time looking at the video, the metrics will be really good for the page and Google will increase your position.

Use keywords as anchor text for links as Google provides more significance to anchor text than to plain text and provide your website a tree shaped structure. Wordpress blogs for example are extremely crawlable so rather choose those than with a static website.




About the Author:


by Mark Spratley



On page search engine otimization is about making your page as search engine friendly as possible. They can see if individuals are spending time checking out the pages and clicking through to other pages on the website or if they are simply leaving the minute they see what the page is about.

Prior to writing out the content for that page, go into the Google keywords device and see what individuals are looking for. After you have chosen about 15 associated keywords, forget about any other keyword strategy as any kind of keyword stuffing will be punished by Google.

Put images on each page and put keywords in the image file names. A lot of people do image searches and it is rather simple for your website to be discovered through an image.

Next have a look at your headings. Use H1 and H2 headings with keywords, do not simply make the text larger for the heading, but use the actual heading setups as Google will give even more importance to headings than to text. Make certain there is a keyword in your heading however also make the heading fully detailed. Internet individuals do not read pages from top to the end; they scan the headings and try to find what they are looking for. Your headings should be appealing enough to make your individual want to read the underlying text.

Your material must be appropriately formatted into short 4 to 5 line paragraphs, and it should be easy to understand and read. If you show your expertise and are really valuable, individuals will recognize you as an authority and will want to purchase your item or service even though you have actually not done a sales pitch.

You don't have to be Stephen Spielberg to make a good power point presentation and transform it onto video! People much prefer to watch a video than they do reading, and likewise hearing your voice and possibly seeing an image of you will help them establish trust. If people invest time looking at the video, the metrics will be really good for the page and Google will increase your position.

Use keywords as anchor text for links as Google provides more significance to anchor text than to plain text and provide your website a tree shaped structure. Wordpress blogs for example are extremely crawlable so rather choose those than with a static website.




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